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Keyword Brainwash!

There’s a lot of discussion these days about Keywords. Some say that you’re supposed to find as many words as you can think of that pertain to your career and then pack your resume with all of them. Some people even use white letters on top of the white paper so a human eye doesn’t see them, but a computer system will. There’s plenty of conversation online.

Then, of course, there are the counter-articles warning you not to pack too much because it will aggravate potential readers of your resume.

It’s the resume version of Goldilocks and the Three Bears. “My resume has too many keywords – My resume has too few keywords – My resume is just right!” How are we supposed to know what’s “just right?” It can be really stressful!

So, why are we stressing ourselves and worrying about this? Because we’ve been brainwashed into thinking that the best way to get a job is to have a perfectly-keyword-filled resume. Then you can submit it to an automated system that will magically select your resume from hundreds or thousands of others. Voila! You’ll have your new job in just a few days!

We’ve written before about the insanity of Applicant Tracking Systems and submitting your resume to some cosmic black hole, never to be heard from again. That’s why we don’t believe keyword-packing is a fruitful use of your time.

Instead of all this, invest your time in creating a resume that clearly and accurately describes what you’ve accomplished in your career and demonstrates the value you’d bring to that new job you really want.

Then use your professional network to get a warm introduction to the person who’s actually doing the hiring for their team!

Call one of The Resume Constructor team members to talk about how we can help you find that job. No obligation, just an introductory conversation. Call us at 774-612-3104 or go online to explore our services at

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